AI Insights · Timothy · April 2022
Top 5 Photo and Video Apps on iOS in Africa Q1 2022
Discover the performance trends of the top 5 photo and video applications on iOS in Africa during Q1 2022, including insights on weekly downloads, revenue, and active users.
In the first quarter of 2022, the top 5 photo and video applications on iOS in Africa showed varied performance trends in terms of downloads, revenue, and active user engagement. Here, we break down the key metrics for Snapchat, Instagram, YouTube: Watch, Listen, Stream, Picsart AI Photo Video Editor, and InShot - Video Editor.
Snapchat from Snap, Inc. experienced a notable increase in weekly revenue, peaking at around $196 in the last week of March. Weekly downloads saw a general upward trend, reaching approximately 101.7K in the week of March 21. Weekly active users fluctuated slightly, starting at 4.36M and closing the quarter at about 4.33M.
Instagram from Instagram, Inc. showed consistent weekly revenue, with a peak of $483 in the first week of January. Weekly downloads remained relatively stable, fluctuating between 82.8K and 96.3K throughout the quarter. Active user numbers were steady, starting at roughly 3.59M and ending Q1 at around 3.62M.
YouTube: Watch, Listen, Stream by Google maintained a strong revenue stream, with weekly revenue peaking at $52.8K in the last week of February. Weekly downloads showed a consistent pattern, peaking at 103.9K in the first week of January. Active user engagement was robust, starting at approximately 10.65M and rising slightly to about 10.86M by the end of March.
Picsart AI Photo Video Editor from PicsArt, Inc. had stable weekly revenue, peaking at around $11K in the first week of January. Weekly downloads were consistent, reaching a high of approximately 27.7K in the first week of January. Active user numbers showed minor fluctuations, starting at 403.6K and ending Q1 at approximately 357.5K.
InShot - Video Editor by SHANTANU PTE. LTD. observed steady weekly revenue, peaking at around $4K in the last week of March. Weekly downloads were consistent, peaking at 23.8K in the last week of December. The number of active users started at approximately 198.6K and ended the quarter at around 187.2K.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's website.
